So to tell the truth… I got bitten by the travel bug in Thailand.
I used to be the “good girl”, and followed the rules my whole life. Be polite. Blend in. Don’t make waves. And I was on the default track of degree → job → quiet resignation.
But a year abroad studying in Thailand cracked me open. I met people from all over the world chasing freedom, taking risks, and building lives that didn’t follow the script.
And suddenly, I couldn’t unsee it.
My first taste of “freedom”
So a week after graduating, I skipped the job hunt and booked a one-way ticket to Hong Kong — with 20k in my bank account saved from 12+ hour hotel shifts during university.
For 7 months, I lived the backpacker dream — moving cities, chasing sunsets and adventures, and meeting new people every single day.
Trying all kind of jobs to sustain “freedom lifestyle”
When the money ran out, I wasn’t ready to “settle”, so I tried everything to keep the freedom going.
Scuba diving instructor. Farm worker. Food truck owner.
But each job came with a new trap — location-tied work, burnout, and no space for creative expression.
Quarter life crisis hits…
It wasn’t until deep into my quarter life crisis and I opened my old WordPress blog - a scrappy little travel diary I built myself - that I remembered what lit me up.
That feeling of building something from scratch. Of creating exactly what I envisioned. That was it. (and in case you’re wondering… yep, that blog still exists :) )
So I decided to go all in and master web design. Even though I didn’t come from a tech background…
Even though nobody believed in me and I had to take the lonely journey…
Even though it felt like I was taking a long detour when everyone else was building websites with templates or drag-and-drop tools…
Mame Studio was born!
I taught myself to code, to design, to build real websites from scratch.
Not just to make things pretty, but to build strategic sites that actually work.
I studied everything I could - strategy, psychology, UX, SEO, branding, copywriting.
It was so hard I almost gave up countless of times. But I kept going.
Because I knew there were others out there - creatives, dreamers, quiet rebels - who were also trying to carve their own path, and just needed the right support to show up online with confidence.